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Programming and Curating Short Film Screenings
Part 2: Short Films in Cinema Programmes

Programmers and curators both exist in the cinema sector. However, for the majority of movie theatres it is not necessary to draw a terminological distinction between the two activities, as the programme of a normal commercial cinema is determined according to economic criteria in accordance with market forces and not on the basis of other considerations regarding content. In first run cinemas, the selection is limited a priori to those film releases that are offered by the distributors. Within this framework there is some room for individual decisions regarding quality. Read More

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In the cinema

Impatiently we hop from channel to channel when the programmes on TV do not spark our immediate interest. We have long become zappers and surfers with attention spans so short… Read More